thefuntheory believes that the easiest way to change people's behaviour for the better is by making it fun to do. We call it The fun theory. A special thanks to a friend of mine who posted this video today on Facebook and I wanted to share it with everyone. It is really cool!
Do you have an idea that uses fun to change behaviour? Enter now for the chance to win €2500. http://www.thefuntheory.com/
Wednesday, October 21, 2009
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Hi Brian,re-cycling is imposed on us by local authorities who see a way of making money by having the public sort their rubbish.This is great if the local authorities were efficient enough to do something with it.The sad fact is that still far too much is either dumped at sea or put in landfill sites.
ReplyDeleteUntil marketing people are told that more is not better we will continue to be profligate with resources.